Brave, wholehearted coach training for coaches who want to go deep
Welcome to a new partnership between The Hobbs Consultancy and Awaken Coach Institute - your coach certification programme
Dive deep into your spirituality, identity and beliefs, become a braver, more compassionate leader & get everything you need for your coach credential from the International Coaching Federation.
Get a free taster of our Coach Certification Program. Book an intro and get access to our free mini course
Book an Intro
I'm Roxanne Hobbs, PCC, Founder of The Hobbs Consultancy and now a member of the Awaken faculty.
I'm so excited for this partnership with Awaken Coaching. I've recently returned from starting my MCC journey in Kenya with Awaken and I can honestly say that their values and approach are 100% synced with that of THC.
Learning to become a coach is a journey that necessitates putting the armour down and leading from your heart. You will learn how to sit alongside someone and fully champion and support them in their own evolution. You will learn how to see everyone you coach as naturally resourceful, creative and whole and see the power of a few well-timed and well-crafted questions. You will learn how to dial up your empathy and compassion skills, along with gaining a greater understanding of how the body and the brain interconnect.
I believe that we need more leaders who can lead from heart. In the age of AI, I see this as a way of ensuring we stay connected with our humanity. And, to put it bluntly, I think it's a skill that will help future proof careers.
Christi and I will be co-facilitating a cohort in September/October 2025 which consists of 5 days of in-person work and an optional follow up programme afterwards of mentor coaching and supervision. For more details and to register your interest and to book your place, click here.

I’m Christi Byerly, MCC, Director of Education & CEO of Awaken.
When I'm with someone who is congruent within themselves, and who has expert listening skills, I can grow and change and thrive. I feel so much more relaxed, known and loved. I wish that everyone around me had those skills – and we need them now more than ever.
I've been through hundreds of hours of coach training, and I wish that someone had just started out with the deep stuff right away. At the beginning, I learned a lot about action, goals, progress, success – and there's nothing wrong with that. Learning those skills did help me and my career. But I wish someone had embodied spiritual and identity alignment, so that my goals had more meaning, and my actions were deeply engrained and sustainable. It's taken me more than ten years to put the pieces together.
I feel most alive when I'm passing along the universal principles that have been transformational in my own life. The principles that allowed me to forgive, to see myself and others clearly, to be true to myself and my values, and to love beyond what I thought possible.
I want that so badly for you! And for us to have a big ripple effect together.
That's why I founded Awaken Coach Institute – welcome!

We're so glad you're here.
Your interest in becoming a coach and joining our Coach Certification Program means you want more.
You want more for your life. You want to feel a sense of purpose. You want to leave your mark on the world.
Whether you’re looking to build a meaningful career as a coach, or whether you want deep coaching skills to enhance your leadership, this program will take your practice to a whole new level.
Our Coach Certification Program will teach you everything you need to know to build extraordinary coaching skills and enjoy a fulfilling career.
Ready to hear the most powerful thing we teach you?
We teach you how to evolve into the person you didn’t even know was possible. We teach you how to create unshakeable confidence and belief in your process.
Our coach training is one of a kind.
Here's what sets our Awaken Coach Institute partnership apart from other coach training providers.
Our programs are for loving, brave people who are seeking spiritual alignment, belonging and bravery – not just a coaching credential.
Our programs are for the few, the daring, the ones who long to be more. Our courses go deeper than any other coaching course you will have done.
Every person who enrolls in our programs becomes part of building a world where self-compassion and empathy are the norm. Together, we all seek to become braver, more loving humans.
Our teaching faculty are carefully chosen because they care deeply about creating a cohesive world which starts with depth of presence, solid connection to your values, and alignment between your spirituality and your actions.
If you're looking for deep-seated transformation, and not "just another certification", this is the course for you.
We accept only TWELVE students per cohort, because we want our students to have a personalised, expansive experience. We care deeply about you, and want to honour your presence with our undivided attention.
What's more, your Awaken certification never expires – meaning you don't have to apply for your ICF credential right away, you can take as long as you need, or choose to apply later down the line.
Our coach training exists to make the world a braver and more loving place.
We train coaches to listen at depth, to awaken to the power of their own presence, and to be more loving than they've ever been before.
We equip and empower our coaches to be an example of what’s possible in every area of their lives — both personally and professionally.
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Do you want to become a braver, more compassionate leader?
You have what it takes to become an extraordinary coach.
Do you know what extraordinary coaches have in common?
They decide to be extraordinary.
They decide to have their own backs throughout the Coach Certification Program and every area of their lives.
That’s it. It’s a decision.
It’s a commitment to themselves.
It’s managing their minds and developing productive emotions on purpose with the models and tools you’ll learn as you go through the Awaken Coach Certification Program.
People just like you become amazing coaches. All because they decided to go all-in on themselves.